Find Inactive Users

What You'll Do

In this tutorial, you will:

  1. Explore the Users Inactive report.
  2. Add a filter and set its value.
  3. Run the report.
  4. Set an additional filter.
  5. Run the the report again to see which inactive users have uninstalled in the period after their last seen activity.

Reports and Filters

Inactive User reports are available in the Overview dashboard.

Users inactive in the last day
The number of unique users that were not active 1 day ago but were active in the 6 days prior.
Users inactive in the last 7 days
The number of unique users that were not active in the last 7 days but were active in the 14 days prior.
Users inactive in the last 30 days
The number of unique users that were not active in the last 30 days but were active in the 30 days prior.

An Inactive Users report uses two date range filters:

  • App Open Date is used to look at a window of activity for users that opened the app. For example, for Users inactive in the last day, this filter is set to "is in the past 7 complete days."

  • Last Seen Date is used to pick a relative point in time in which to filter out users that have only been seen before the chosen date. For example, for Users inactive in the last day, this filter is set to "is before (relative) 1 day ago."

Steps

Filter for Last Seen Date

  1. Navigate to the Overview dashboard.

  2. For your chosen Users Inactive report, click the ellipsis icon and select Explore From Here.

  3. In Filters, set the Last Seen Date filter to "is any time."

  4. In Visualization, select Column.

  5. From the left side menu:

    • In Inactive Users » Dimensions, under Last Seen Date, click the Filter button next to Date.
  6. Click the Run button.

Now you can see the days in which the Last Seen Date for users was the highest and better understand why that may have been the last time they were in your app.

Show Uninstalls

To see which inactive users have uninstalled in the period after their last seen activity, follow these steps after completing the steps in Filter for Last Seen Date:

  1. From the left side menu:

    • In Inactive Users » Dimensions, click the Filter button for Has Installed (Yes / No).
  2. In Filters, set the Has Installed (Yes / No) filter to "is Yes."

  3. Click the Run button.

Tutorials